Everyone is talking about all the great deals on Black Friday and Cyber Monday, but if you’re interested in supporting local businesses in your community you might want to consider saving your money and making plans to support local businesses on Small Business Saturday, a day to celebrate and support small businesses and all they do for their communities.
Originally created by American Express, this has become a movement that’s locally-driven. According to Sylvester Smith of the National Federation of Independent Businesses, “Small business is what our local economy is all about, and if we’re going to create jobs in this state, we need a healthy small-business community.”
When you shop local the dollars you spent at local businesses go right back into the local economy. For example, for every one hundred dollars you spend at a chain store only fifty-seven dollars is filtered back into the local economy. Compare that with one hundred dollars spent at a locally-owned establishment where approximately seventy-three dollars are channeled back into the community in the form of local taxes, wages, and social investments.
So will you be shopping locally this holiday season? Where are your favorite places to buy gifts? We’d love to hear about it! And if you’re a local business and want to get out the word about the great deals you’ll be offering Saturday, register your sales on the National Federation of Independent Businesses here.